Guerilla Marketing makes you feel your real needs

Many people in the world do not care about some realities. In Romania, in every two minutes one mobile phone is stolen and Vodafone wanted to wake these people up! So, Vodafone hired some professional pickpockets and these men left some flyers promoting Vodafone insurance to people's bag, pocket etc. This is how a Guerilla Marketing activity make people realise their needs, when they think it is not a real need.

Don't think of a blue elephant and keep reading!

This book will show you a super gun which is desired by all marketers and has a power  for effecting subsconscious. Do not think of a blue elephant and keep reading!

Is it perfect, right? I told you not to think of a blue elephant, but though your brain has thought that. Even if, only for a second, your brain has created a blue elephant and presented it to you. Now think of what kind of thoughts you can place to your customers' mind, just think of! Oppurtunities you can use are unlimited with the correct form of gramer and some simple rules of modern human psychology. (Levinson and Hanley, 2005:20)